Prepare Your Junk for What Could Be the World’s Best Underwear Line for Men

Tom Ford has been mighty busy lately.

Still on the tails of his successful, Oscar-nominated sophomore film Nocturnal Animals, the world-famous fashion designer announced today that he’ll soon begin creating a brand-new men’s underwear line. (And only weeks after announcing he plans to enter the luxury watch market, too.)

Let’s be honest—you’ve likely wanted Tom Ford all over your crotch for years, and now’s your chance.

The line of underwear will be produced in partnership with Italian firm Albisetti International, purportedly an expert on the underwear market.

No details yet on the range of product (our fingers are crossed for a sexy black jockstrap) or pricing, but as GQ notes, “expect to see classic fits in gray, black, and white, cut to make any man’s parts a whole lot sexier.”

You’ll be able to pick up Tom Ford Underwear in his worldwide boutiques, as well as select department stores.

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